Am starting to look ahead to 2008. The TV with CNN & MSNBC is right next to the sewing machine. Dire predictions of higher gas prices (less spendable income), lowered housing prices with the bubble bursting this year, more junk coming in from China, bad, bad, bad.
What does that mean for our industry? We are going to need to look harder at marketing ourselves to a shrinking market.
This is the perfect time to start thinking about a Co-Op: either as a store or just as an advertising co-op. Join with others in your area to have one brochure, one yellow page ad, one ........
Let's get thinking creatively for 2008!